A while back, everybody was making a big deal about “The Secret”… Some secretive thing that people could go out and buy a book to get… *pfft* some secret! I was far too lazy to bother reading it myself, but from what I could gather, it had something to do with positive thinking and some new age crap about bringing good things your way *rolls eyes*
So here is my secret, which, dear reader, in the grand tradition of secrets, I’m expecting you to keep secret (see what I did there?)
One of my first jobs was at an art supplies, framing shop and gallery in Pretoria run by a venerable old German family. Back then, it was 100 yrs old. The owner had many interesting anecdotes about their regular shoppers through the years who turned out to be people like Walter Battis, Betty Cilliers-Barnard and Pierneef. He also had an incredible instinct for appraising the value of even the most contemporary art. One day I asked him how to become a successful artist. Because from what I could gather, just being good didn’t seem to cut it. There are lots of famous people peppered through history who, although competent, weren’t the best in their fields. He made a point of asking me to define “successful”. After all, just producing a good painting would surely do. I explained that my definition would be to actually sell the art work, and not just once, but a lot… to make a really good living out of it. He nodded sagely and simply said, “you stay in it for long enough”. I was bitterly disappointed at the time, but left it at that.
Over the years I have had the good fortune to see friends and family build and develop in themselves but also in their activities, and of all of the various methods they apply, there is one glaringly obvious constant. The stay in it for long enough… An old school friend of mine studied journalism at Rhodes University. I remember sitting with her over a beer three years ago. She said that although she’s producing some pretty good South African programs, what she would really like to do is write… As time passed I would see more or less of her, depending on how much work she had, and all the time she ferreted away and paid her dues. Things started coming through for her when she got a gig writing for a local sit com, and then a youth romance series… Last week I heard that she’s currently writing for something like three soap operas. She doesn’t even have time to watch them anymore. Is she done? I don’t think so…. She’s in the process of “staying in it long enough”. The same can be said for another friend who, against all logical reason, left her day job to start a bakery with her partner. People were skeptical and she got a lot of flack for it. Slowly though, she started turning down social engagements “I have a wedding cake”… Now days when I call her, I’m on speaker phone because her hands are permanently dipped in confectionary. Is she done yet? Hell no!
Yet another friend gave up his shares in a web design company to go solo and start working with his own, tiny customer base. It was rough because on principle, he refused to take any customers from his previous company. That was about 2 years ago, and now I have to squeeze time in with him on week ends because he is swamped and loving it.
All this time I’ve been out here, trying to figure out the secret to getting successful with something I actually want to do with my life, and there are these people all around me, just doing it.
Of course these people work very hard, and probably don’t always have perfectly smooth experiences. It also helps that they had a fair amount of experience and natural talent to start off with. Maybe it’s not a secret at all. Maybe people just don’t like the long-term investment that it takes. It’s not easy and I reckon it takes a certain brand of courage to go through that grind over and over again, sometimes risking a lot, other times, just the last flailing embers of your pride. You need big balls of hair… Big Ones.
I like something Thomas Edison said when queried about having experimented 1000 times on the light bulb before it finally worked… He shrugged and said “I found 1000 ways not to do it”.